Tuesday, April 26, 2011

3rd internal syllabus for marketing management

  1. Bases and methods of segmenting consumer and industrial markets.
  2. Forecasting tools.
  3. Product life cycle.
  4. New product development process.

2 comments:

  1. Thanks for sharing the internal syllabus of the topic.Can you please post complete syllabus of marketing management.One of my cousin asked me to search for this on internet or if I could get it from somewhere.By the way I am very good at this subject and thinking to post my notes on Forecasting tools
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